Yearn to be a contestant on 'The Apprentice'? Idolise controversial Oracle co-founder Larry Ellison? Or do you gain high levels of satisfaction from helping people and want to use your abilities to improve the lives of others? If the latter, then you might be exactly the sort of person PPL wants on our team.
Claire Stidston explores what it is that 'Gen Y' graduates are looking for in their choice of career and employer, and at what consultancies can do to attract this group.